Up to date, and fixed fast when it is not
Retailer feeds are fetched every day, and some retailers push changes to us as they happen. If you spot a price on our page that does not match the retailer's, tell us and we will correct it within the hour.
About us
We help people stop second-guessing a purchase
PriceReviews is a price comparison service. We gather offers for a product from the retailers we track, show what each one charges in total, and put them side by side. We don't sell anything, and we never take your payment details.
What we are
A comparison site, and only that. You find a product, we show you who sells it and what each one charges in total, and you buy from the retailer on the retailer's own site under the retailer's own terms.
That distinction matters more than it sounds. It means we have no stock, no orders, no checkout and no card details. It also means that when something goes wrong with a delivery, the retailer is the only party who can fix it, a point we make again on our delivery and returns page, because it's the single most common reason people write to us.
It shapes what we can usefully be good at, too. We can't control what a retailer charges or how fast they ship. What we can do is be accurate about both, and be honest about the limits of what we know.
What we don't do
Worth stating plainly, because comparison sites are often assumed to do these things.
We don't sell anything
No basket, no checkout, no payment details. Every buy button hands you to the retailer, and the order is between you and them.
We don't invent numbers
Every figure on an offer comes from the retailer that sent it. Where a retailer does not tell us something, we leave it out rather than estimate it and hope.
We don't sell rankings
No retailer can pay to appear higher in a comparison. We don't sell ad slots, sponsored positions or category takeovers, so there is no paid placement to disclose. Merchants pay us per click, and a click costs the same wherever their offer lands.
We don't hide the funding
Retailers pay us to appear here, some per click and some by commission on a sale. It costs you nothing either way, and it makes no difference to where an offer appears. The transparency page sets out the whole arrangement.
Why we started
Online shopping got faster without getting clearer. Search for a product and you get a wall of near-identical listings, sponsored slots you can't tell from organic ones, and a headline price that turns out to exclude delivery. Most people either buy the first thing that looks fine or open fifteen tabs and give up.
The specific thing that annoyed us was delivered cost. A £24.50 item with £3.99 delivery is more expensive than a £26.95 item shipped free, and almost nothing on the internet will tell you that without arithmetic. So where a retailer gives us a total for an offer, that total is what the comparison sorts on, rather than the headline price that gets you in the door.
The same principle runs through the rest of the site. Where we know something, we show it. Where we don't, we say we don't. It sounds like a low bar, and it turns out to be an unusual one.
What you can expect from a PriceReviews page
Four commitments that decide how every comparison gets built.
1. The total the retailer states, not the headline price
Offers are sorted on the total price the retailer gives us, cheapest first. That total is their number, not our arithmetic, and we never add an assumed charge of our own.
2. The name of who's selling
Every offer names the retailer selling it, and links to that retailer's own product page. An anonymous price is not a comparison.
3. Prices straight from the retailer, daily
Feeds are fetched once a day. Retailers can change a price whenever they like, including between our refresh and your click, so the price at the retailer's checkout is always the one that counts.
4. Used and out-of-stock offers kept in their place
We list them, because sometimes they're what you want. They never win a "best deal" badge on a page you're reading as new and available.
Who runs it
PriceReviews is part of a network of comparison sites operating across the UK, US, Canada, Australia and Europe. The network shares one product data platform and one set of standards; each site focuses on its own market, language and shopping habits.
The team is a mix of engineers and data analysts. Engineers keep the retailer feeds accurate, the product matching correct and the outbound links pointing at real product pages. Analysts decide which products are worth building a comparison for at all. Nobody reorders a comparison by hand, which is the point: the order is computed from the prices retailers send us.
Company details, including our registered address and how to reach a person, are on the contact page.
Want the detail on how we make money?
Who pays us, how, and why none of it can move an offer up a page.
Trust & transparency